Mid-West Spina Bifida and Hydrocephalus Association’s previous website was built on a now outdated version of Joomla, which added potential security concerns.
The option to migrate from Joomla to WordPress was decided due to WordPress’s more native user-friendly interface and advanced security plugins. The existing ‘boxed-style’ website was converted to a full-width design, respinsive on all Grade A browsers, across all devices.
Several pages that were restructured contained a high organic ranking on popular Search Engines; as a result of this, redirects were put in place to ensure the rank is kept. Furthermore, sitemaps were submitted to popular search engines, which now display a more organised menu structure.
A minimal downtime was achieved by making use of our partner’s hosting platform which allowed us to seamlessly perform the switchover, come launch date. The new website is already showing growth in daily organic traffic and a much smaller bounce rate can be seen, due to the new websites sleek responsive and user-friendly design. Users are able to navigate this website a lot easier than the previous website.
Our end-game of growing brand awareness and increasing the distribution of latest news and publications to end users was achieved, and Spina Bifida are now able to focus on other ongoing projects without worrying about their website.
The Mid-West Spina Bifida Association and Hydrocephalus Association is a voluntary organisation run by parents and friends of people in County Limerick, Clare, and northern Tipperary who live with one or both of these conditions. They currently provide services to 112 families and their members range in age from newborn to adults.
Bluescope began website development in October 2018 and the new website was launched at the beginning of February 2019.